WeAssist
Eric
Mary Jane
Kate
Maricar Anne
Adrian
Sixteen people. Every face below is real, with the job they hold.

The people behind your hire

Recruiters, client success and people operations, all in the Philippines, next to the professionals they place.

The team

Who does what

Real names. Real titles. Ask for any of them on the call.

  • Reef Colman, Founder & CEO

    Reef Colman

    Founder & CEO

  • Eric, Operations Manager

    Eric

    Operations Manager

  • Mary Jane, Controller and HR Director

    Mary Jane

    Controller and HR Director

  • Kate, Executive Sales Assistant

    Kate

    Executive Sales Assistant

  • Maricar Anne, Recruiting Account Manager

    Maricar Anne

    Recruiting Account Manager

  • Adrian, Early Engagement Lead

    Adrian

    Early Engagement Lead

  • Shara, Onboarding Account Manager

    Shara

    Onboarding Account Manager

  • Carlo, Onboarding Account Manager

    Carlo

    Onboarding Account Manager

  • Belinda, Client Success Support

    Belinda

    Client Success Support

  • Karen, Recruitment Specialist

    Karen

    Recruitment Specialist

  • Alfred, Recruitment Specialist

    Alfred

    Recruitment Specialist

  • Mercy, Recruitment Specialist

    Mercy

    Recruitment Specialist

  • Marj, Recruitment Specialist

    Marj

    Recruitment Specialist

  • Grace, Billing and Finance Specialist

    Grace

    Billing and Finance Specialist

  • Phamela, HR Assistant

    Phamela

    HR Assistant

  • Kanishaka, Dev Team Lead

    Kanishaka

    Dev Team Lead

  • Mark, AI Engineer

    Mark

    AI Engineer

  • Michael, Social Media Video Editor & Strategist

    Michael

    Social Media Video Editor & Strategist

How we are organised

Four teams, one partnership

Each one owns a piece of your hire, from the first call onward.

Leadership

Sets the mission and the standard for every partnership.

Client success

Matches professionals with owners and keeps the partnership healthy.

AI training

Weekly sessions on automation and better ways of working.

Operations

Compliance, systems, and ethical employment.

What we hold to

Four values, in the contract

The same four we screen every applicant against.

Integrity

Character at every turn, even when nobody is watching.

Major ownership

Full responsibility for actions, outcomes and growth.

Radical transparency

Say it openly and constructively. That is how trust is built.

A-player mentality

Solve the problem. Deliver. Every time.

Reef Colman speaking to a room at a conference

From the founder

I got an automation for this. I got an automation for that. Awesome. But who's running the automations?
Reef Colman, founder of WeAssist
Meet Reef

Client stories

What the owners actually say

Real owners, named, on record.

Lisa Shields
Brian Cross
Ryan Miller
Ellen Long
Jason Paulus
Dan D'Alberto

Lisa Shields

Founder, In Alignment Media

I didn't have to do any vetting of the candidates at all. WeAssist brought the five top-talent, best-matched candidates, and what I really appreciated was the thorough vetting they did, not only from a qualification standpoint but from a personality standpoint. It has been the best decision our company has made in the year that we've been around. 

Meet them on the call

Book it. Name the role. The people above take it from there.