Meet the people behind the partnership
Mission-driven leadership focused on selective matching and long-term OP development.
Creating Long-Term Opportunity for Global Talent
Feeding families worldwide through equally advantageous opportunities.
- Families supported
500+
Families supported
- Average partnership
2.5+ years
Average partnership
- Retention rate
98%
Retention rate
Meet Our Team
The people behind WeAssist

Reef Colman
Founder & CEO

Michelle
Operations and Communications Coordinator

Mary Jane
Controller & HR Director

Kate
Executive Sales Assistant

Maricar Anne
Recruiting Accounts Manager

Belinda
Client Success

Karen
Recruitment Specialist

Alfred
Recruitment Specialist

Grace
Finance and Billing Specialist

Mercy
Recruitment Specialist

Marj
Recruitment Specialist

Eric
Operations Manager

Adrian
Client Success & Onboarding Manager

Cyril
AI Developer

Kanishaka
AI Engineer

Michael
Social Media Video Editor & Strategist
Our Values
The standards we uphold as a selective, mission-driven global team.
Integrity
Choosing character at every turn, even when no one is watching.
Major Ownership
Taking full responsibility for actions, outcomes, and growth.
Radical Transparency
Sharing openly and constructively to strengthen trust.
A-Player Mentality
Solving problems and delivering results with consistency.
How Our Team Works Together
How we deliver OPs and long-term partnerships
Leadership
Sets the mission and high-integrity standards for every partnership.
Client Success
Matches OPs with founders and maintains long-term partnership health.
AI Training
Weekly education on automation and workflow optimization.
Operations
Manages compliance, systems, and ethical employment practices.
Meet the OPs
Global professionals who integrate into founder workflows with precision.
Executive Operations Manager
Scheduling, Communication, Strategic Planning
3+ years partnership tenure
AI Automation & Systems OP
Workflow Optimization, Tool Integration, Process Design
2.5+ years partnership tenure
Customer Success & CRM Specialist
Client Communication, Pipeline Management, Support Coordination
2+ years partnership tenure
Each match is customized to founder needs.
Ready to Partner With This Team?
Join founders who have found long-term operational clarity with mission-aligned global OPs.